Privacy Policy
Effective date: October 12, 2026
This Privacy Policy explains how Critter Shuffle ("the Game", "we", "us") collects, uses, and shares information when you play. Critter Shuffle is developed by Razvan Serban, an independent game developer. If you have questions, contact razvan.tankian@gmail.com.
Information collected through advertising
Critter Shuffle is free to play and supported by advertising. We use Google AdMob to serve ads, with Unity Ads integrated as a mediation partner inside AdMob. To show, personalize, and measure ads, these services may automatically collect:
- Advertising identifiers (such as your Android Advertising ID)
- IP address and approximate location derived from it
- Device and app information (device model, OS version, app version, language, time zone)
- Ad interaction data (impressions, clicks, and engagement with ads)
Depending on your region and consent choices, ads shown may be personalized based on this data. For details on how each partner handles data, see their privacy policies:
- Google Privacy Policy (covers AdMob)
- Unity Privacy Policy (covers Unity Ads)
Analytics
Unity Analytics is not used by the Game. The Unity engine includes an analytics module as a bundled dependency, but it is not initialized or called anywhere in the Game's code. No Firebase or crash-reporting SDK is used either.
Consent (UK / EEA users)
If you are located in the UK or European Economic Area, the Game uses Google's User Messaging Platform (UMP) to show a consent message before loading personalized ads, in line with Google's EU User Consent Policy. You can change your ad consent choices at any time by tapping Settings → Privacy Options in the game.
Opting out of personalized ads
You can limit or opt out of personalized advertising directly from your device:
- Android: Settings → Google → Ads → "Opt out of Ads Personalization" (or "Delete advertising ID" on newer Android versions)
- iOS: Settings → Privacy & Security → Tracking, or Settings → Privacy & Security → Apple Advertising → "Personalized Ads" off
Children's privacy
Critter Shuffle is not directed at children under 13, and we do not knowingly collect personal information from children under 13. We don't operate our own data collection (see "Data retention" below), but if you believe a child is using the Game or seeing ads that aren't appropriately treated as child-directed, contact us at razvan.tankian@gmail.com and we will investigate.
Data retention
We do not operate our own backend servers or databases for the Game, so we do not directly retain player data. Data collected by our advertising partners (AdMob, Unity Ads) is retained according to their own retention policies, linked above.
Your rights (GDPR / UK GDPR)
If you are in the UK or EEA, you have rights over your personal data, including the right to access, correct, delete, or restrict processing of your data, and the right to object to processing or to data portability. We don't operate accounts, cloud saves, or any backend for the Game, so we don't hold any personal data of our own to act on. All personal data described in this policy is collected and processed by our advertising partners (AdMob, Unity Ads), so you exercise these rights directly through their privacy tools (linked above) or your device's ad settings. For any other privacy question, contact us at razvan.tankian@gmail.com.
Changes to this policy
We may update this Privacy Policy from time to time, for example to reflect changes in the services we use or legal requirements. Changes will be posted on this page with an updated effective date. Continued use of the Game after changes take effect constitutes acceptance of the revised policy.
Contact
Questions about this policy or your data can be sent to razvan.tankian@gmail.com.